Coffee Value Chains for Rural Development in Burma

VCRD and its partner, the Coffee Quality Institute (CQI), empower smallholders, community-based organizations and enterprises including Shwe Taung Thu, Behind The Leaf Coffee, Amayar Women’s Coffee Producer Group, Indigo Mountain Coffee (IMC), Myanmar Coffee Association (MCA) and lead firms like Mandalay Coffee Group (MCG) to shift the way Myanmar’s specialty coffee is produced, processed and marketed. Using a market systems approach with extensive engagement of the private sector, emphasis is on maintaining quality from production through cupping, with the goal of producing high-value specialty coffees for better-paying global and domestic markets to boost farmers’ productivity and profitability.