In May 2022, volunteer Daniel Lavin was Winrock’s first volunteer to travel from the US to West Africa for the Farmer-to-Farmer program in over 2 years. Dan traveled to Senegal to assist the Fass Jom Association in Financial Farm Management. He, along with country staff, trained a group of mostly women on managing their farming practices so they could take part in the development of their community and improve living conditions. Fass Jom Association’s goal is to establish a modern micro-enterprise capable of generating sufficient income and creating sustainable and economically profitable activities for its members.

Why did you want to volunteer?

For the last few decades, my focus has been on my children and my work.  My kids have moved on and my work requires much less time.  I continually recall memories of my service in the Peace Corps and wished there was a way to get involved with international development.  When I learned about Farmer-to-Farmer and specifically saw that their mission was to teach, I knew I had to get involved.  I’ve been working independently in Sierra Leone, Ghana, and Kenya, but hoped to find organizations that had greater reach to other countries and connections to communities seeking to empower themselves.  In the United States, even big “efforts” seem to have little effect.  When serving with Farmer 2 Farmer, even small “efforts” seem to have a big effect.   The appreciation from the host organizations, from the in-country staff, and from all those I come in contact with feeds the soul.

What was the highlight of being back in the field?

One big highlight from my experience in Senegal was a response from one of the students, a Muslim woman who surprised even herself.  Our focus was on teaching financial literacy, giving the students a chance to learn how to analyze business concepts and make educated decisions to improve profitability.  This woman returned to the training with a “spring in her step,” anxious to update the others.  She had returned home to educate her husband on the concepts of tracking revenue, identifying labor and material costs, comparing financial models, and creating a budget.  Even though he ran the family business, they both realized that her new skills would serve them both and help improve their financial situation.  It wasn’t our aim to create a cultural “shift,” but the result was amazing.  The other students applauded with delight.

What advice would you give a new volunteer?

The most important skills you can bring are flexibility, respect, creativity, and humility.  The more you can encourage active participation, questions instead of answers, and the willingness to “pivot,” the more likely you are to achieve success. Don’t try and solve all problems prior to your arrival; you really need to see the issues in context and listen to the host prior to making even the most basic suggestions.

How do you feel that your volunteer assignment has contributed to creating a shared understanding across different cultures through person-to-person interactions?

As I grow older, I realize how little I know, but I maintain the willingness to learn.  I believe I contribute to a shared understanding from culture to culture by having everyone become a student and a teacher.  We all have something to share, and a lot to learn.

What, if anything, has surprised you on your assignments?

The world has become very small.  In 1988 it took me 54 hours to travel to Sierra Leone.  Letters took three months to arrive, and phone calls were reserved for emergencies.  World events meant little unless you were able to hear a faint BBC broadcast.  Now, travel takes half the time.  Emails are instantaneous, pictures and videos can be shared in real-time, and news reaches even the most remote villages.  This new reality allows me to participate in amazing communities, and share events with friends and family all over the world.  When the assignment ended, friendships built are maintained.

How does your experience affect your worldview?

Americans often think that development means “how do we make the world more like us?”  That is NOT my worldview.  Everyone lives with different challenges, unique cultural approaches, and solutions that make the world interesting.  I feel fortunate that I get to witness such differences, and then share these experiences.

In October 2021 the West Africa Farmer-to-Farmer (F2F) project in Ghana was invited to present a brief statement in the Eastern Region, Koforidua; at the maiden two-day Eastern Commodity Satellite Market Fair, organized by the Regional Agricultural Department of the Eastern Regional Coordinating Council on the theme: “Developing the Eastern Commodity Satellite Markets: The Role of Agro-input Dealers and Processors.” 

Country Director, Mina Lassey, gives a statement at the Eastern Commodity Satellite Market Fair

New packaging developed with help from F2F Volunteers

The Regional Agricultural Department has the mandate to foster market linkages for smallholder farmers, processors, and aggregators under the Modernizing Agriculture in Ghana (MAG) Program. The region adopted the development of commodity satellite markets as its main strategy to ensure that farmers have access to markets. Under this initiative, each District Agricultural Department was tasked with a responsibility to facilitate the branding and selling of at least one agricultural commodity in which they have both competitive and comparative advantage. Farmer-to-Farmer (F2F) volunteers April Thompson and Molly Hamilton trained the Department of Agriculture on branding, packaging, and labeling of rice. The neatly and beautifully packed products at the fair were the results of the F2F volunteer assistance. The Country Director of the F2F project pledged their continued collaboration with the MAG secretariate and the Department of Agriculture to increase income and livelihoods of farmers, agro-processors, and support the agricultural sector in general.

Farmer-to-Farmer Ghana Country Director, Mina Lassey, helps cut the ribbon

The Eastern Regional Minister, Hon Seth Kwame Acheampong, officially opened the fair and commended the Department of Agriculture for the job well done. He also greatly commended the USAID-funded West Africa Farmer-to-Farmer Project for the support to the agricultural sector.

In January 2022, Adama Pouye from Senegal and Nancy Scott from the United States, came together to help the women of Cooperation of the Networks of Users of the Consular Agricultural Training and Transformation Unit (RUUFTAC) create new and improved products to sell in their communities. 

In Senegal, there is a market for bakery products made from local cereals and women are looking for ways to boost their incomes by offering high-quality baked products. Using the new paired model, created during the COVID pandemic to overcome the inability to travel, US volunteers are matched up with a Senegalese volunteer to jointly plan and offer training. Taking full advantage of available technology, Nancy and Adama met over Zoom and communicated via email and WhatsApp to create a training plan tailored for RUUFTAC. Together they helped teach the women of RUUFTAC new techniques to make nutritious baked products using local grains such as millet, corn, rice, and black eye peas. One of the training participants during the training said “We did not believe that pastry can be made from local cereals. Our cereals have more value than we expected.’’

Based on their information gathering with association members and her own experience in the US, Nancy adapted, tested, and proposed recipes. Together Adama and Nancy finalized recipes and planned the training. Adama then provided hands-on demonstrations for how to make corn cakes, millet madeleines, corn birthday cakes with buttercream and chocolate, peanut butter cookies, local cereal fritters, buns, croissants, and black eye pea and pumpkin bread. All of which were delicious according to Farmer-to-Farmer Country Directer, Abibou Diaw, who had the lucky job of being a taste tester for this assignment!

US volunteer joins via zoom to watch the participants try her recipes

Most of the participants have already taken some initiative to implement what they have learned. Some are making healthy children’s snacks from the recipes shared. “Adama and Nancy’s team gave us new and enriching baking techniques. We learned a lot from the local grains available. My little store in front of my house will have new products and attract more customers” Ndeye Seynabou Dieng, member of the cooperative. The goal of this training was to enable the women of RUUFTAC to earn extra income while also creating nutrious items for their community, as a bonus, buying local cereals also helps small-scale farmers in local communities. When women are empowered to use their skills and knowledge, everyone benefits. Thank you to Adama and Nancy for reaching across an ocean and working together to bring their knowledge to RUUFTAC!

National volunteer, Adama, tastes one of the new recipes developed by US volunteer Nancy and baked by a member of RUUFTAC

We were inspired by Global Entrepreneurship Week (Nov. 8-14) and are excited to share the success of a youth entrepreneur in Guinea who has expanded her product line thanks to support received from Winrock’s Farmer-to-Farmer program. Enterprise Fatou et Kadija (EFK), a startup company in Guinea led by a young woman named Fatou Titine Cissoko, is gaining success by providing juice and jam products that meet market demand and quality standards.

Ms. Cissoko was trained in entrepreneurship topics by prior USAID-funded Associate Awards implemented by Winrock International and CNFA. As part of her participation in entrepreneurship

Ms. Cissoko displaying new product offerings from EFK after receiving F2F technical training.

training, Ms. Cissoko created a business plan and received a grant of US$ 900 (8,134,500 GNF) to start her fruit drying business, EFK.  Since starting the business in 2019, she has added the production of drinks and jams made from fruits such as ginger, pineapple, mango, etc.

Recognizing that she needed further technical and organizational capacity-building skills to grow her business, Ms. Cissoko reached out to the Guinea Farmer-to-Farmer program to receive

trainings in financial literacy and food processing and preservation to better produce tropical fruit drinks.

“During the financial literacy training, I learned how to approach financial institutions with my business plan. I admit that I was afraid because these institutions are very demanding, and as a young entrepreneur, I have no guarantees to offer. Nevertheless, following my meeting with them, two of the most important banks in the area came back to me and offered me credit opportunities…”, explains Ms. Cissoko. She plans to utilize a finance option soon to invest in expanding her production and feels that the banks’ willingness to offer her credit options offers an opportunity to prove that young entrepreneurs are solid investments.

The Farmer-to-Farmer technical training focused on processing techniques followed the financial literacy capacity building and has led to additional product offerings for EFK. Prior to receiving training, EFK was unable to produce quality ginger juice and jams. Since receiving training, EFK now produces and sells quality ginger juice, jams, and monkey bread juice, resulting in a 40 to 50% increase in profits. EFK has sold more than 300 bottles of monkey juice alone within the few months after learning of this new product from the Farmer-to-Farmer volunteer.

Ms. Cissoko and EFK’s goals are to continue to expand product offerings that meet quality standards and hope as the business grows that they are able to employ more young staff in the future.

In 1961, President John F. Kennedy established the Peace Corps, and 59 years later we take this week to celebrate all the ways Peace Corps has made a difference at home and abroad.  Since 1961, more than 240,000 Americans have served our country and the global community as Peace Corps Volunteers, living and working alongside local leaders to catalyze change. Under USAID’s Farmer-to-Farmer Program, Winrock has partnered with the National Peace Corps Association to tap into this network of Peace Corps alums in order to field highly skilled and experienced volunteers to West Africa. In addition, Winrock has also created connections with the Peace Corps in Guinea and Senegal to facilitate training and technical assistance. Peace Corps Volunteers and their counterparts are then able to bring the knowledge and skills they learn back to their communities, increasing the spread and impact of Farmer-to-Farmer Volunteers. In honor of Peace Corps Week, we thank all volunteers, past and present, each time you give your expertise and time you help build the future! 

“We females eat what is left.” That was just one of the many tough issues discussed on ways to reduce malnutrition during the first Farmer-to-Farmer (F2F) partnership assignment between Winrock and the Peace Corps/Guinea. By all accounts, this strategy of F2F volunteers working with Peace Corps Volunteers and their volunteer counterparts in a practical skills workshop was a success.

The objective of the trip, titled Training of Trainers (TOT) in Nutrition-Sensitive Agriculture and Behavior Change, required integration between multiple disciplines. The assignment challenged me to put the experience I had gained on linking agricultural resources to solving nutritional problems for the past 40 years.  The undertaking necessitated using an approach which would be a dance between the art of communication and the science of agriculture, food and nutrition.

My main task was to facilitate a TOT workshop with Peace Corps Volunteers and local volunteer counterparts from their community on how to use behavioral change communications (BCC) to help households make their agricultural investments more nutrition-sensitive (NSA) as well as more specific in order to close their identified dietary gaps.

The challenge I faced was clear in the preparation stage. Unlike some other African countries, there is little written about Guinea, especially its agriculture and nutrition situation, and this made designing a quality program even more tricky as the trainees were not experienced outreach professionals in either agriculture, nutrition or behavioral change communications.  Moreover, for most of the local participants, this was their very first experience attending a workshop so far from home. These many challenges resulted in multiple emails with draft documents going back and forth between me and the Peace Corps staff (host) as well as with Winrock/ Guinea staff.

After arriving in Guinea and holding initial briefings with F2F Winrock and Peace Corps management staff in Conakry, I proceeded with 12 people in a single-vehicle for 125 miles — an 8-hour drive — to Mamou. The road, if one could call it that, was certainly one for the record books. I nicknamed it the “Shake, Rattle, and Roll” road adventure.

The venue for the workshop was Guinea’s forestry center, Ecole Nationale des Agents Techniques des Eaux et Forets (ENATEF), just outside of Mamou City. The site was wonderful as the center was surrounded by forest with all its diverse vegetation and sounds. Its magnificent diversity served as a living laboratory for the practicum exercises.

One of the big workshop communication challenges faced right off the bat was the need to work in five languages at the same time: English, French, Malinke, Pulaar and Soussou.  Fortunately, we had with us Peace Corps staff who spoke at least one of the three local languages. Having worked in similar multiple language situations throughout my career, the workshop was designed from the start to have lots of small group work so that the participants could carry on in their language group, thus reducing the time needed for multiple translations.

Since the term “Nutrition-Sensitive Agriculture” is still evolving within the global community of practice, the group decided to operationalize NSA according to their local situation. They essentially agreed that it meant practical actions that could be taken throughout a crop’s cycle to enhance and or preserve the nutrient quality of that crop.

As the workshop took shape, a distinct trend was emerging.  Some Peace Corps Volunteers were keen to learn about the technical aspects of growing certain crops, especially the ones they were introducing to their community as part of their 2-year assignment: orange-fleshed sweet potato and moringa, while their Guinean counterparts seemed more interested in exploring effective way to communicate specific behavioral changes that need to be made so that home food systems are nutrient- and nutrition-sensitive.

It became clear that while technical improvements and solutions were identified by the group for improving crop production and post-production as well as dietary intake issues, culture seems to trump every technical subject — hence the importance of identifying strategic BCC messages for each issue.

Through group discussions, a few Peace Corps Volunteers began to understand that in order to have a few “quick wins” and build credibility with their community during their two-year assignment, they should look at ways to enhance post-harvest through improvements in existing practices. Their emphasis on the introduction and acceptance of new crops by subsistence households, while important, takes longer than their assignment time.

There were four key themes that came up continuously:

• Start with what households were doing right with their food system. The good news is that households already grow a wide variety of crops consisting of a large diversity of calorie- and nutrient-dense crops and their main meal is complete as it consists of a starch (usually rice) with a sauce (oil, legume and a dark green leafy vegetable). One of the key challenges mentioned by the participants was not so much technical issues but their cultural traditions around who eats what and in what order.
• Identify gaps in their cropping system, usually more vegetable protein (peas, beans, legumes) and in their household meals, especially for the most at risk nutritionally (mothers and young children)
• Identify local solutions based on existing knowledge, skills and resources. If it is not available at the local market, forget it as a “solution.”
• Identify a range of locally acceptable behavioral change methods that a household can do with minimal disruption to their existing food consumption pattern.

By the end of the five-day exercise, the workshop participants had designed their own location-specific illustrated communication materials for use with their community as well as a clear roadmap of activities for closing dietary gaps from existing crops. Clearly, they valued the experiential learning approach and could see that their malnutrition issues were solvable by tweaking the use of the resources they have now.

A bonus from the training was the Peace Corps staff indicated that their own capacity had been built as a result of this exercise, especially regarding behavioral change messaging. One long term outcome of this assignment is that the Peace Corps staff will be presenting this NSA/BCC workshop to its Peace Corps Volunteers going forward.

In sum, it was my pleasure to work with this group of volunteers who live in hardship conditions and yet showed so much dedicated to finding solutions together.

To read about a Peace Corps Volunteers experience you can go here:

https://winrock.org/volunteer_blog/voices-from-the-field/